Cinematographic appreciation is widely known as cinema. Consolidated from the sophistication in the projection spaces. Gradually evolving both the appreciation and the projection aspects.
The ephemeral architecture of cinema
The spaces where the cinema is viewed; have not always had the aesthetics that we know and love. At its early rise, cinema was considered to be just another occasional. And as such it was exhibited in smaller rooms for just thirty people; with a provisional and very simple infrastructure. It was thanks to the effects that the filmmaker George Méliès gave to his works, that this revolutionary art grew to such an extent that exclusive buildings were built for his projections and recordings.
Before the arrival of the movie theaters and with the first projections, the cinema space was a hybrid space, it oscillated between the theater and the fair pavilions. The architecture where it was projected was ephemeral. And due to its null security and lack of knowledge of the design for this new space. It was a target for accidents ranging from climatic ones to fire haphazardly.
From the refinement of theater to large film consortiums
With the foray into special effects, the first film studios were born, at the beginning of the 20th century, in Europe, USA. Through innovation, the infrastructure was more developed; both for recording and projection as well. This was caused by a tremendous boom due to the magnitude of construction.
The new projects require new typologies to house the projections and enhance both the visual aesthetics and the status of this new art. The first support of cinema will be architecture. The ephemeral pavilions begin to solidify from their walls and roof to their facilities. The hybridization between theater and pavilion maintains the elegance of the former and the spatial concept of the latter.
Hand in hand with architectural design, movie palaces are born. These sites are developed into exclusive places. And just as the theater demands by the public at the time; people take out their best gala suits to go see the movie premiere of the moment.
The hybridization of spaces within the cinema
As time progressed; this art was perfected. The projection spaces, already known as cinemas, ventured with various themes in their design and mixed their spaces with others such as bookstores, art galleries, pizzerias, coffee shops, and concert halls.
The way of seeing the cinema changed as the spaces changed. The first to arrive was the drive-in. This type of projection helped viewers to relax in the way of appreciating this art; It was no longer necessary to wear fancy clothes at functions. The fact of transferring the projections from one space to another changes the form and behavior of people, even from speech. In the corridors of the cinematographic palaces, people used another type of language that tried to be proportional to the knowledge about this new art.
Innovation is a term that was new for Cinema hybridization
Some theaters began to create movie billboards and festivals. Joining the cinematographic projection, taking advantage of their seats. Waiting rooms and location within the city to attract new audiences. But not only do the spaces for the theater merge with the cinema, but museums also host some projections inside their rooms. A specific case is the National Museum of Art. Which is 2009 opened a movie theater; where it used to be a warehouse behind the scenes; or the Pula Arena in Croatia.
Thanks to architectural design and the application of standards. The most beautiful and the safest space; that had been built for housing this art. Although due to commercialization and consumption; these spaces were built within the large shopping centers; for more people to consume.
The cinema is no longer something that we see on special occasions underdress codes. However, we all know that going to a shopping mall to see a blockbuster movie; is not the same, as going to a cinematographic palace that was restored a few years ago. Without being aware of it, space changes and delimits our behavior and our way of appreciating art.
On the other hand, the aesthetics of the place and location will be decisive; for the type of projections and billboards that the cinema hosts as spaces.
The important thing about spaces and cinema: Is to feel!
In the end, it doesn’t matter if it’s a blockbuster movie at the nearest mall or the Venice film show. Cinema is the sum of arts such as literature, music, dance, and architecture. Intertwining both cinema and architecture, and in the ephemeral practice of creating scenarios even with the help of the green screen.
In recent years, the so-called art cinema has been linked with other spaces. Amalgamating is a true delight for all the senses. From the inclusion of haute cuisine, wine, and souvenirs to museum rooms around filmmakers; or performances that managed to change this art.
The important thing about cinema is to feel. To have that feeling that you are transported to another space. And that within that space new narratives are created to continue dreaming.