Tag Archives: SEO

How To Use Google Ads

Why is it necessary to research your market and define your ideal customer for planning a good Adwords strategy? The importance of researching the market for ideal customers is that we are no longer in the world of Direct Marketing where companies like Coca-Cola and Pepsi can’t tell customers to buy this drink. From now…

How To Do Search Engine Optimization

What is SEO? and its importance in internet marketing. Search Engine Optimization (SEO) is where an individual website is ranked in the Google search engine; the function of SEO is to increase organizations’ or individuals’ websites’ search rankings.  It is essential because expanding your webpage’s scale with Google will also increase the chances of an…