2024 Honda Prologue: Finally, an EV With Normal Looks

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Honda’s (upcoming) first fully-electric EV, the Prologue, is eccentric in some forms. Not only is it a product of working with GM, it’s probably the first electric car ever to look normal.

 

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Seeing a company as big as Honda work with the likes of GM is a surprise on its own, but the styling is something else, when we compare it to the majority of EVs. It has the luxuries of a midsize modern SUV: an 11.3 inch touchscreen infotainment, Bose speakers, a panoramic moonroof, 21 inch wheels, and so on. The dashboard and center console is relatively simplistic like other Honda models. It is reported that it would make use of the Ultium battery, one which has been used in several GM models already. There isn’t quite a lot of info that Honda has put out on the Prologue, but it’s nowhere near ready to be sent to dealerships, so that makes sense.

 

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It’s easier to point out the similarities to other models in new cars, thanks to vehicle regulations and the difficulty of coming up with something original when everything seems to have been discovered. Frankly, the rear makes it look like a Range Rover Evoque, which also looks very much like a Chinese market exclusive car. Up front, it bears a slight similarity to the existing Passport. And we can’t forget the peculiar ‘H o n d a’ lettering that looks like a font you could find in Microsoft Word. A simple logo would’ve been just fine. But that’s where the criticism ends. Honda is perhaps the first manufacturer to produce an EV that looks like a regular ICE vehicle. EV designs have always tried to be visionary and futuristic, so much to the point where they almost look bland. Before Tesla took the lead, most electric cars had quirky exteriors, because the future was up to the designers’ interpretation. Some just straight up looked like any other regular vehicle on the road. When the Model S took the world by storm, every manufacturer seemingly lost all originality and thinks that every EV needs to be different; no grilles, blue accents, EV badging, ‘simplistic’ wheels, sleek curves and all. The design trend created a language design of its own, intentional or not. But that made most electric models look oversimplified in comparison to literally everything else on the road.

 

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p dir=”ltr” style=”line-height: 1.38;margin-top: 0pt;margin-bottom: 0pt”>The Prologue? I assumed it was a new regular ICE model from the pictures. It wasn’t until I came across a few articles reporting it as an EV that I knew what it actually was. Kudos to Honda for straying out of the mainstream and approving a design that does not scream ‘I am an electric vehicle’. Boring to others, maybe. But I’m old-fashioned, and seeing EVs that don’t try to be another Tesla model makes it slightly better.

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